Alex Kidd was one of the first members of the Smuggling Duds Team and has worn our boxer shorts and loved the brand since we first introduced it to him. His career reads like the dream wish list of any hard dance DJ. Over the past ten years The Kidd has caused more waves than the most turbulent of tsunamis and he continues his reign today as one of the undisputed leaders of Hard Dance.
With a lifelong obsession for fast and furious music, Alex Kidd is renowned for being one of the true innovators within the hard spectrum. An AK set is more than just your average DJ set. It is an experience and an education in harder music. A constant morphing of style and inspiration means that each set is an elaborate and imaginative onslaught of beats, samples and technical wizardary, all packaged up by one of the most entertaining and engaging performers hard dance has ever seen.
The journey of The Kidd began more than a decade ago in the depths of Manchester, starting working life behind the counter of his local record store. Carving a reputation for himself on the local circuit soon led to him becoming Goodgreef's first ever resident and Label Manager. Combining fresh ideas, inventive music policies and an ever growing loyal following, it wasn't long before both entities were setting the world of harder dance on fire, moulding the future of the scene, and making hard dance history.
It was 2007 however that Alex really made his mark. Already boasting regular appearances at all the biggest global stages, summer 2007 saw the Kidd’s name on every dance festival in the UK as well as many further afield. These included Global Gathering, Colourfest, Planet Love, WestFest and the mighty Dance Valley. As if this didn’t keep him busy enough, a residency with Keep Ibiza Tidy and a tour of Australia with hardstyle superhouse Q-Dance was thrown in there too! The Kidd was duly rewarded for this successful year, when crowned H.D.A Best DJ 2008, along with various other awards. The icing on the cake came in the form of a highly acclaimed Radio One Essential Mix, sharing the Hall of Fame with worldwide ambassadors of dance music Come 2008, spurred by independent visions, Alex Kidd moved away from the Goodgreef/PFA remit to launch his bastard child brand Kiddfectious.
Having just celebrated it's second birthday, Kiddfectious has so far achieved an enormous amount in its two year existence. Hand in hand with its quirky festival sister brand Kiddstock, Alex Kidd and the KF team have developed a diverse and innovative record label, staged club events at some of the finest venues, released highly acclaimed albums and compilations, taken the Kiddstock festival vibe to the four corners of the UK, Kiddfected Ibiza and are now prepping Kiddfectious Airlines for the 2010 World Tour!
Highlights in the AK Personal Record of Achievement are abundant and include numerous Radio One appearances including a recent INMWT live show, numerous tours of over 20 countries across every continent including Russia, Australia, Canada, USA and Europe and mixing of over 15 compilation albums worldwide The Kidd’s passion and support in innovative music and future talent has meant the successful launching of tomorrows stars Kidd Kaos and Argy. This is further reflected in his dedication to lecturing and teaching of Music Production at Manchester Midi School, educating budding producers and DJs.
Alex Kidd is one of hard dance’s true investors, be it through his own productions, events and performance or through his support and dedication in tomorrow’s stars. This unadulterated passion and energy has been the reason for his success so far, and the reason that he will continue his reign both in and out of the limelight for many years to come.
“I’m really excited about getting involved with the Smuggling Duds range! The product concept is fun and funky and the quality is fantastic. In fact, the products are so impressive that I’m considering introducing Smuggling Duds as the new uniform for the Kiddfectious team here in the office!” - Alex Kidd